Launch in preparation · Join the first edition

Selección del Rancho 01

A ranch selection, with evidence behind every cut.

A first edition designed to discover Origen Angus, get to know Rancho La Gavilana and evaluate a curated selection before availability opens.

Pre-pilot · Configuration in validationEdición Rancho La GavilanaNonoava, Chihuahua, México

Requesting access is not a purchase, a reservation or a charge.

Packaging system

From the box to the origin of every cut.

Closed Origen Angus Selección del Rancho 01 box illustrated with the landscape of northern Mexico

The closed box

Visual proposal for the outer packaging of the first edition.

Origen Angus Selección del Rancho 01 opened, showing packed cuts and an origin card

The unboxing experience

Protected cuts, a premium presentation and a clear introduction to the story of the edition.

Vacuum-packed Black Angus cut with an Origen Angus label and QR code

Label and access to the origin

The essential information about the cut and direct access to the available evidence on its origin, production and quality.

Origen Angus system of cards, seals and packaging inserts

Details that explain the origin

Cards, seals and instructions designed as a single system of trust.

Development visuals of the proposed packaging system.

What the concept includes

Product families, not yet a final SKU.

Conceptual configuration

  • Cuts for the grill
  • One cut to share
  • Versatile portions for other meals
  • Access to the origin via QR

Cuts, net weight, price, availability, delivery date and storage condition will be confirmed after the cutting test, costing and operational validation.

Why this edition exists

Discover the product

Present the Origen Angus proposal in a first edition that is limited and easy to understand.

Know the origin

Show who stands behind the ranch and what information exists today about its production.

Measure a real experience

Learn from an initial delivery to define configuration, conditions and operations.

Evidence summary

What we know, and how we know it.

Every data point states its status in plain text: identified, declared or unavailable. We never present anything as verified without documentary support.

Explore the origin
Rancho La Gavilana

Identified ranch

Identified
Nonoava, Chihuahua, México

Public location

Declared
Founded in 1923

Ranch history

Declared
Gustavo Cano Ochoa · Producer and founder

Named person responsible

Declared · authorized
Angus Negro (Black Angus)

Genetics

Declared
Feeding, weights, TIF, final processing, chain of custody and animal-level continuity

Operational information

Unavailable · In preparation

Ranch Access

How access will work.

Only the first step is active today. There is no payment, checkout or reservation enabled.

  1. 1

    Request access

    You share your city, interest and motivation.

    Active

  2. 2

    We confirm city and interest

    We review coverage and demand by area.

    Coming soon

  3. 3

    We share the final configuration and conditions

    Cuts, net weight, price, delivery and storage, once validated.

    Subject to validation

  4. 4

    The refundable reservation will only be enabled after the readiness gate

    There is no active payment mechanism today.

    Subject to validation

  5. 5

    The customer confirms before any balance or payment

    No charge happens without an explicit confirmation.

    Subject to validation

Request access.

Leave us your details so we can confirm configuration, coverage and conditions for Selección del Rancho 01 once they exist.

RegistrationStep 1 of 2

Joining is not a reservation or charge. Analytics receives only flow states, never your name, email, city or postal code.

Frequently asked questions

About the selection and access.

Can I buy yet?
No. Selección del Rancho 01 is in pre-pilot validation and there is no active sale.
What will the selection include?
At concept level: cuts for the grill, one cut to share, versatile portions and access to the origin via QR. The final configuration is not defined.
How much will it cost?
There is no price yet. It will be defined after the cutting test, cost analysis and operational validation.
Is requesting access a reservation?
No. Requesting access is not a purchase, a reservation or a charge.
When could a deposit be enabled?
Only after the readiness gate, and it will be communicated with the full conditions before any confirmation.
Where will it be delivered?
Chihuahua and Monterrey are the initial validation cities, not confirmed coverage. Availability outside Mexico has not been confirmed.