Launch in preparation · Join the first edition

Black Angus cattle grazing on a ranch in northern Mexico at sunset

Black Angus · Northern Mexico

From ranch to your table.

An origin you can know.

Premium cuts with evidence of origin, production and quality.

First edition · Chihuahua + Monterrey

Identified origin

Know the ranch and the edition behind your box.

Information in context

We separate what is confirmed, what is declared and what is still unavailable.

A product of the north

Black Angus selected for a premium Mexican experience.

Selección del Rancho 01

A first edition made to show the origin.

Edición Rancho La Gavilana

A curated selection of Black Angus cuts, created to share the flavour of northern Mexico and the story behind its origin with families in Chihuahua and Monterrey.

  • A selection curated for the grill
  • Origin and evidence via QR
  • Ranch history and feeding information
  • Priority access through Ranch Access
Closed Origen Angus Selección del Rancho 01 box illustrated with the landscape of northern Mexico
Origen Angus Selección del Rancho 01 opened, showing packed cuts and an origin card

The unboxing experience

Protected cuts, a premium presentation and a clear introduction to the story of the edition.

Vacuum-packed Black Angus cut with an Origen Angus label and QR code

Label and access to the origin

The essential information about the cut and direct access to the available evidence on its origin, production and quality.

Origen Angus system of cards, seals and packaging inserts

Details that explain the origin

Cards, seals and instructions designed as a single system of trust.

Development visuals of the proposed packaging system.

Ranch selection

Trust starts with knowing who stands behind it.

Every Origen Angus edition will be linked to an identified ranch, its public information and the real scope of the available evidence.

The profile will grow with the history, practices and information of the ranch as we prepare the first edition.

Cattle-raising landscape of northern Mexico used as a visual reference for Rancho La Gavilana

Reference image of the cattle-raising landscape

First ranchFirst edition

Rancho La Gavilana

Nonoava, Chihuahua, México

Founded in 1923 by Gustavo Cano Ochoa’s great-great-grandfather, Rancho La Gavilana is the first ranch in Origen Angus. In the pilot it will take part as producer and feeder.

Named person responsible
Gustavo Cano Ochoa · Producer and founder
Genetics
Angus Negro · Declared
Feeding
Information in preparation · Unavailable
Ranch ID
OA-R-LG
Traceability
In preparation
Available information
6 of 9 fields
Public name: VerifiedPublic location: Declared
Discover Rancho La Gavilana

The origin of your cut

Know the origin of your cut.

The QR connects every edition with its ranch, feeding and journey. It also states clearly where each data point comes from, so you can buy with more confidence.

Verified
Evidence reviewed or corroborated under the process defined by Origen Angus.
Partner-confirmed
Information confirmed by an identified participant in the chain.
Declared
Information declared by the ranch or supplier, pending further corroboration.
Derived
Value calculated from other records; it must retain its method and source data.
Unavailable
Information not yet captured, not confirmed, or not applicable.
Explore the origin
Origen AngusPreview
Example

Black Angus ribeye

Example · Illustrative view · Rancho La Gavilana

  • Associated ranch

    Rancho La Gavilana

    Verified
  • Public location

    Nonoava, Chihuahua, México

    Declared
  • Named person responsible

    Gustavo Cano Ochoa · Producer and founder

    Declared
  • Ranch history

    Founded in 1923

    Declared
  • Genetics

    Angus Negro (Black Angus)

    Declared
  • Traceability level

    In preparation

    Unavailable
  • Feeding program

    Information in preparation

    Unavailable
  • Weight development

    Information in preparation

    Unavailable
  1. RanchRancho La Gavilana identified
  2. FeedingProcess information in preparation
  3. TIF processingProcessing and identity in preparation
  4. Packaging and productFinal presentation in preparation

Every edition will state the real scope of its information.

Preview of the QR experience. Final information will correspond to each edition and product.

How it works

From ranch to your table, with context at every step.

  1. 01

    We select

    We work on a limited edition with an identified origin and identified participants.

  2. 02

    We document

    We capture feeding, development and events that can be supported.

  3. 03

    We deliver

    You receive premium cuts and a QR that explains the available evidence.

The land, in motion

The north, exactly as it feels.

A first look at the setting where the first Origen Angus edition begins.

First edition · Limited places

Be among the first to know the origin.

Leave us your details to receive availability and conditions for Selección del Rancho 01 · Edición Rancho La Gavilana. Joining the list is not a Ranch Access reservation or a charge.

RegistrationStep 1 of 2

Joining is not a reservation or charge. Analytics receives only flow states, never your name, email, city or postal code.

Frequently asked questions

What we can answer today.

Can I buy yet?
Not yet. We are preparing the first edition and validating cuts, weights, pricing and coverage.
Is every data point verified?
No. The QR distinguishes Verified, Partner-confirmed, Declared, Derived and Unavailable information.
Which ranch does it come from?
Every edition will identify its ranch or participants and the real scope of its traceability.
Where will you deliver?
Initial validation focuses on Chihuahua and Monterrey; final coverage will be confirmed before any charge. Availability outside Mexico has not been confirmed.